Flexibility, autonomy and creativity are the three keywords that characterize me as a working person. After having built a successful company (Born05) from the ground up together with my friends / old associates, the desire to create a new business of my own is now at the top of my list.

My name is

Mickel van Kouwen, a freelance digital designer with a passion for creative branding, Born and raised in the area of Utrecht, a middle large city in the center of the Netherlands. Besides putting my creative talent into design and interaction, I’m also a relaxed, but at the same time serious guy to work with. In my freetime i like to kitesurf, mountainbike, snowboard and hanging out with my friends, have fun with my dog Charlie and do primitive things like drinking beer and BBQ…


I am fully up to date with web design, app design and interaction. Developing creative and interactive solutions gives me the opportunity to create both concept and design.
I stand out in translating the newest trends to surprising, unique and highly usable solutions as is reflected by the awards I have won (with my previous colleagues / clients): FWA Award ‘Mobile of the day’, multiple Customer Media Awards, EMMA Award, a golden SpinAwards (best content) …and loads of small ‘Site of the Day’ awards.


2010 | Founder BigPitcher
After my adventure at Born05 I pursue my ambitions under a new name BigPitcher. A creative company which has design & concept for web & mobile as the core of its values.
2009 – 2010 | Partner Born05 & creative lead Born05 LABS
Developing new interactive concept for digital products at the LABS-department of Born05. I create concept & interactive proposals and presentations so that clients, as well as the creative’s of Born05, have a big source of inspiration for their online ambitions.
2005 – 2009 | Founder Born05 & Creative director
Together with Sjors van Hoof (creative director) and Rogier IJzermans (general Manager) I start interactive & creative company Born05: a innovative business with emphasis on online customer loyalty products.
As creative director I was involved with every part of the process of building new unique online solutions: research, concept & strategy, art direction. And also the different aspects of the production process. I can proudly say that two art directors, under my supervision, were rewarded with several important awards like FWA Awards or  SpinAwards .
2004 – 2005 | Parttime webdesign & concept at VBAT
Led by Marnix Tellings I design different websites including de site of VBAT, one of the biggest design agencies in The Netherlands, and the Flash construction of Atos Origin during the Olympic Games.
My ambition to give online meaning to big brands starts here. During my internship I develop the qualities needed to be an interactive designer. As a result of that I help VBAT win two piches: BNR Nieuwsradio and Het Financieel Dagblad.
1999 – 2002 | Graphic designer at Touw Vormgeving
After graduating from NIMETO at Utrecht, The Netherlands, I start working as Graphic Designer at Touw Vormgeving, a sole proprietorship. As single employee I learn what taking responsibility is and I also get the opportunity to develop my designer skills.
A freelance digital designer & art director who creates visual experiences for agencies and brands.